There’s a reason your throat tightens when you say your price out loud. There’s a reason your chest caves when a client says “yes” but your body whispers “no.” There’s a reason you avoid raising your rates even when you know it’s time.

Here’s the truth most business coaches won’t tell you: Pricing issues aren’t just about strategy or mindset—they’re about nervous system safety.

Your Body Knows Before Your Brain Does

Before you calculate market value or research competitor pricing, your nervous system is already deciding how much safety you feel around being seen, receiving abundance, and owning your worth.

Look at these pricing symptoms:

• You undercharge but overdeliver every single time
• You avoid money conversations during sales calls
• You freeze when it’s time to present your premium offer
• You immediately lower your price when someone says “I can’t afford it”
• You feel guilty charging what your offer is actually worth

None of this makes you weak. It makes you wired for safety—but that wiring can be rewired.

Decode Your Nervous System’s Pricing Signals

Your body gives you real-time feedback about your pricing alignment. Here’s what to watch for:

Red Flag Signals (You’re Underpricing):

• Shoulder tension or jaw clenching when speaking your rates
• Delayed responses when someone asks “How much?”
• Body collapse or shrinking posture when sending invoices
• Tight belly or racing thoughts about raising prices
• Apologetic energy when discussing your investment

Green Light Signals (You’re Aligned):

• Expansive feeling in your chest when naming your rate
• Grounded sensation in your hips—like “this feels solid”
• Calm nervous system after sales conversations, regardless of outcome
• Empowered boundaries around your time and energy
• Confident posture when discussing your value

The Science Behind Pricing and Safety

When your nervous system perceives pricing as unsafe, it activates protective responses. This might stem from:

• Childhood money stories (“We can’t afford that”)
• Cultural conditioning around women and wealth
• Past business trauma (rejection, criticism, failed launches)
• Visibility fears (being judged as “too much” or “greedy”)

These aren’t character flaws—they’re adaptive responses that once kept you safe. But in business, they keep you small.

Three Somatic Tools to Shift Your Pricing Energy

1. The Price Embodiment Practice

Before stating your price, place one hand on your heart and one on your belly. Take three deep breaths and feel worthiness and abundance expanding through your body. Speak your price from this grounded place.

2. The Nervous System Reset

When pricing anxiety hits, try the 5-4-3-2-1 technique:

• 5 things you can see
• 4 things you can touch
• 3 things you can hear
• 2 things you can smell
• 1 thing you can taste

This grounds you in the present moment instead of future fears.

3. The Worth Anchor

Create a physical gesture (touching your collarbone, pressing your feet into the ground) while repeating: “I am worthy of abundant exchange.” Use this anchor before pricing conversations.

Strategy + Somatics = Sustainable Success

Yes, you need solid pricing strategy—understanding your market, calculating your costs, positioning your offers. But until your nervous system feels safe receiving more, you’ll unconsciously sabotage your growth.

The integration looks like:

• Pricing that feels both strategic AND embodied
• Confidence that comes from your body, not just your brain
• Sustainable growth without constant self-doubt
• Boundaries that protect your energy and increase your impact

Your Next Steps

Start paying attention to your body’s pricing signals this week. Notice where you contract and where you expand. Your nervous system is giving you valuable data about what needs to shift.

Remember: Pricing alignment is a felt experience. When your strategy and somatics agree, you’ll know it in your bones.

Ready to Rewire Your Relationship with Money?

If you’re done undercharging and ready to price from embodied confidence, Wealth Rewire is your next step.

In this 90-minute intensive, we’ll: ✨ Identify your specific nervous system pricing patterns

✨ Clear the somatic blocks keeping you undercharged

✨ Create a pricing strategy that feels both smart AND safe

✨ Install regulation tools for long-term wealth sustainability

This isn’t just mindset work—it’s nervous system wealth strategy that creates lasting change.

[Book Your Wealth Rewire Session Now ]

Because your body is your business plan, and she’s been trying to tell you something important. Let’s listen together.